Honesty is the foundation of market economy;Honesty is the foundation of enterprise development and person. Collaboration is working together or accomplishing a task for a common purpose. Win-win and development means that under the common values, common risks, common interests, common goals, common sustainable development.  Win-win can enhance the competitiveness of enterprises, standardize industry standards, and effectively allocate all kinds of social resources. It is the strong alliance of wisdom, strength, brand and human resources, as well as the interdependence and common development of enterprises with customers, strategic partners and employees. However, a win-win situation cannot be achieved automatically. It must first be based on subjective qualities such as faith, will and character.While seeking their own interests, enterprises should also take the initiative to consider the interests of others and replace independent competition with mutual benefit, mutual trust, interdependence and cooperation.